Let’s show dan!
DHD (Don’t Hide Dan) was formed in 2020. DHD is a brand and creative agency offering our clients a fresh look on the possibilities to adapt, develop and transform their brand to resonate with their current audiences in a unique, creative and memorable way.
DHD aimed to work around problems in a language and approach that made sense to all our customers. Our aim, allowing them to be part of the journey, and streamline the design process to rapidly deliver results and impact.
We call this approach our “Unhide” methodology. This is unique methodology to us and applied design thinking and vigilance we apply to briefs we undertaken. Moving away from traditional practices and draining time and resources into process and project management our design thinking allows us to dive straight into the problem at hand.
What does “Unhide” stand for?
U - Unique situation
N - Necessary facts
H - Holistic Vision
I - Ideation and Iteration
D - Design and Creative
E - Evaluation and Optimisation
Our methodology focuses on delivering impact at speed whilst maintaining a high level of due diligence, quality and creative execution with the clients’ KPIs and budget top of mind.
We name our design thinking methodology “Unhide” referencing the true nature of our intention, which is to unhide what is best for your brand and the design and marketing challenges you face.
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Daniel Ruffle
Daniel is the founding member of don’t hide dan. With over 25 years of creative experience, on both agency and client side, he is a force to be reckoned with when it comes to delivering world class creative and business impact.